I’ll reference UFCollective projections in analyzing ownership trends that should be considered in DraftKings GPP lineup construction for the NFL Week 10 featured slate.

Week 10 Rankings:Quarterback | Running Back | Wide Receiver | Tight End | D/ST  | Kicker

NFL Week 10 DFS Ownership: Quarterback

Patrick Mahomes ($7,200) gets a $200 bump to occupy his own tier and sub-tier in DraftKings cost, yet that 30 DK points in four straight games should keep him chalk. …  Ryan Fitzpatrick ($5,900) is priced right for a QB who chucks the ball at will and has a short memory.

Marcus Mariota ($4,700) makes for an interesting punt play after showing that feeling has, in fact, returned to throwing hand — something he did on Monday night after DK pricing had been set. His ability to run bodes well for ceiling in GPPs, though it’s hard to imagine any Titans pass-game weapons going highly owned even at basement price..

​WEEK 10 DFS CASH LINEUPS: Yahoo | FanDuel | DraftKings

NFL Week 10 DFS Ownership: Running Back

UFCollective projects Todd Gurley ($9,400), Melvin Gordon ($9,000) and Kareem Hunt ($8,500) ahead of the pack in ownership. Gordon and Hunt each saw $800 price increases this week, but they’re still cheaper than Gurley and in great spots. Gurley faces a tougher Seahawks defense while getting a price reduction for the second consecutive week.

David Johnson ($6,800) has taken a hit to his reputation this year, though he could see re-imagined usage after the bye week with new offensive coordinator Byron Leftwich. …  Joe Mixon ($7,700) faces a Saints defense that has defended running backs well, though injuries to the Cincy offense could well force 30-plus touches his way at low roster rate.

WEEK 10 DFS GPP LINEUPS:  Yahoo | FanDuel | DraftKings

NFL Week 10 DFS Ownership: Wide Receiver

Michael Thomas ($8,100) comes off hero-balling on Fox’s NFL Game of the Week, and this won’t be lost on people playing DraftKings, especially when he’s playing a Bengals defense allowing the third-most DK points to WRs. …  Marquez Valdes-Scantling ($5,000) showed out Sunday night, and Randall Cobb’s struggles will contribute to Packers passing shares flowing to MVS.

Josh Gordon ($6,000) plays in a Pats offense that spreads the ball fields plenty of mouths. This should depress his ownership, though I imagine a decent swath will be on the Malcolm Butler matchup. … It will be interesting to see if people stay away from an offense facing the Bucs, and since it’s the ‘Skins they might — even with Josh Doctson ($4,300) and Maurice Harris ($3,900) going as potential high-volume punts.

WEEK 10 DFS: Values | Stacks | Lineup builder

NFL Week 10 DFS Ownership: Tight End

Travis Kelce ($7,000) chalk out in full force again, even with the jump to $7K and securing his own pricing tier. With no Zach Ertz or George Kittle on the slate, its possible no other tight end hits double-digit ownership.

Jimmy Graham ($4,600) could push for a medium-owned range among tight ends, especially after he and Rodgers finally connected in the end zone on Sunday night. … Jordan Reed ($4,400)  hasn’t popped off in ages yet there is a vacuum due to Washington’s injuries in the pass game.